Introducing the Amazon Services Newsletter
We hope everyone had a successful holiday selling season. As we start 2009, we want to provide you with the tools you’ll need to continue to grow your business and tips to save you time. In this newsletter you’ll find product news, announcements, and links to helpful resources. Take a minute to read through and let us know what you think and email us at as-newsletter@amazon.com
1-Click® away…with Checkout by Amazon
Amazon.com customers use 1-Click® on Amazon.com everyday.
Checkout by Amazon™ can identify Amazon.com customers shopping on your website (before they login), and offer them the 1-Click® experience. When customers use their 1-Click® settings, they complete their purchase instantly and without leaving your website. Here’s what your customers would see using 1-Click® on your website:
+ Learn More about Checkout by Amazon
New Resources for Sellers!
Check out the new Seller Support Blog where our in-house experts post tips and tricks for Selling on Amazon. If you’re a new seller, review the new posts specifically written to help you understand the basics of Selling on Amazon. Also, stay tuned for some guest posts from industry bloggers.
For those sellers savvy in social networking, we’ve also started a Facebook page. Check it out and let us know what you think.
Seller Spotlight: Piece of Mind
Fulfillment by Amazon enabled Piece of Mind Media to grow their business successfully without increasing their overhead proportionately. “Amazon’s model of an open marketplace— providing an online venue for merchants to sell their products—becomes a greater value when you add their fulfillment services to the mix,” says Michael. “FBA is ahead of the curve, and we’re glad to be a part of it.”
+ Click here to view the complete story
Tips and Tricks: Winning the Buy Box
Question: Can you take steps to increase the chances of winning the Buy Box?
Answer: Yes, improve the experience you offer customers even more. The decisions you make for each step of Selling on Amazon impact your performance standing, and your performance standing impacts your Buy Box eligibility. Yes, there are complex and proprietary algorithm systems that constantly monitor that performance for all sellers, and adjust for real-time results. No, there aren’t any formulas we can give you about earning the Buy Box, and there are no options for buying your way to the top (an oft asked question). Read on…
Have a suggestion for a question? Please send us an email at as-newsletter@amazon.com with “Seller Questions” in the subject line. If you have a specific question about your account, please use the form in seller central here.
Amazon Services Products Go Live with Webinars
In Q4 of 2008, we launched a series of webinars to help you understand the different products and services we offer, and to help expand your business. Visit our webinar signup page on Amazon Services to sign-up for upcoming webinars and watch past webinars.
Upcoming Webinars
Introduction to Amazon Payments: Inviting Amazon Customers to Shop on Your Site Feb. 18
Getting Started Selling on Amazon Feb. 24
Understanding Fulfillment by Amazon Mar. 3
Product Ads - A New Way to Drive Traffic to Your Website Mar. 25
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